An Illustrative Masterpiece

An Illustrative Masterpiece

Slushy Joe’s new brand and identity has been completed and launched. After going back to the drawing board and redesigning their logo, cartoon character and typographic elements, the new identity is all signed off. The logo was a major cause for concern with copyright issues centering around a polar bear illustration that left the directors … Continued

The Scott Legend…

The Scott Legend…

The Scott Owners Club of Great Britain asked us to redesign their website and the first thing that needed addressing was their complete lack of quality photographic imagery. Before we could do anything, we simply had to put this right. After sorting out some complex logistics, we managed to settle a date to carry out … Continued

Character design for Inlife Web Design

Character design for Inlife Web Design

Recently our strategic web development partners, Inlife Web Design tasked us with an illustration design challenge. They wanted to create a cartoon character that they could use across a range of media both online and in print. They planned to make the character a fixture in their social media posts and turn him into a … Continued

Powering Ahead of the Competition

Powering Ahead of the Competition

As I sat with Powerflex Batteries owner John Lowndes and his two lieutenants Mike and Dave at the Hedgehog pub in Lichfield in December last year, I felt totally at ease with three clients who had become very friendly with myself and my own team back at Design Pit HQ. Powerflex are a company who … Continued

Insurance Superheroes by Design

Insurance Superheroes by Design

Branding a business with a style and tone of voice that typifies the people within it is no small task. Getting it right so the people at the top of the company buy into it is one thing, but making the whole team buy into a brand and embrace it wholeheartedly is another. A couple … Continued

Charity Gala Dinner

Charity Gala Dinner

2017 marks our 5th year in business and to celebrate this milestone, we have embarked on a journey to raise £5000 for Parkinson’s UK over the course of the year. Originally we planned 5 events including an Open Day, a Birthday Party, a Football Tournaments and a Summer BBQ. The flagship event in the charity … Continued

Best Creative Company in the Region! We did it!

Best Creative Company in the Region! We did it!

It is official, Design Pit is the North Birmingham Region’s Best Creative Company. On Saturday 11th March our studio hot shots Dan and Mary attended the Tamworth, Lichfield and Sutton Coldfield Business Networking Awards Ceremony at Drayton Manor Hotel, nominated for the 3rd year running in the Creative category. Going there with an open mind … Continued

An Award Win for our Creative Talent…

An Award Win for our Creative Talent…

We are very proud to announce a major award win for or designer Dan Hollyoake who is currently completing his design degree at Derby University. His award win is very well deserved and shows just how committed he is to his studies and work. After his award win, Dan has kindly put together a story … Continued

Web Design… Searching for the Holy Grail online…

Web Design… Searching for the Holy Grail online…

Our website on the world wide web, Hallowed is thy design, Your coding has come, Your SEO be done, On desktop as it is on an iPad, Give us this traffic from a Google ad, And deliver us our sales leads, As we forgive those who spam all against us, And lead us not into … Continued

How Product Packaging Affects your Buying Decision

How Product Packaging Affects your Buying Decision

Packaging design has a huge affect on the buying decision of consumers. The placement of a brand, colours, typography and execution of key messages on the product pack are different elements that consumers subconsciously process in a split second before making the call to buy or not to buy. In a recent study by American … Continued