The English Premier League has recently rebranded. The new identity was completed by a top London design agency and has been released for public consumption!
The rebrand really sets England’s flagship tournament apart from other top European football leagues, this new brand makes them look quite dated.
Our summary of the new brand is all positive, fresh, contemporary, appealing, vibrant and iconic. It pays homage to its roots and allows for adaptation in the future. All in all a very nice piece of design work.
What do you think?